As you build out your sales force, it is important to consider the different types of software you would want to use to optimize your team’s energy, efforts, and time. One of the biggest challenges is finding the right software for managing and generating your sales leads. As you evaluate different options, here are our 5 top picks for lead generation services for growing businesses.
HubSpot is a marketing, sales, and service software that helps your business grow without compromise. They have a suite of free plans and tools, with HubSpot's Client Relationship Management (CRM) tool as one of the key ones.
Price: Free for the basic plan and as low as $40 if you want to upgrade to a professional account. HubSpot is also offering
What differentiates it:
Pardot is a marketing automation solution that helps companies create meaningful connections, generate more pipelines, and empower sales to close more deals. The company is owned by Salesforce and is one of the leading software providers that can help you manage and qualify sales leads.
Price: $1,250 / month for the basic “Growth” plan; $4,000 / month for the most popular “Advanced” plan. They differ in capabilities, most significantly in providing AI recommendations (e.g., not just what is doing better than other campaigns but also why)
What differentiates it:
Marketing automation and CRM in one easy solution designed to grow your business. SharpSring also offers Marketing Automation, Email Marketing, Social Management, Landing Page Designer, Campaign Tracking, and more.
Price: $550 / month for Small and Medium Businesses (for 1,500 contacts)
What differentiates it:
Contactually is described as “The Leading Intelligent CRM for Real Estate Professionals”. As it focuses on the Real Estate niche, this software is designed to sync all your contacts and communication history with one click.
Price: $69 / month for the basic plan
What differentiates it:
Keap offers an e-mail marketing and sales platform for small businesses, including products to manage and optimize customer lifecycle, customer relationship management, marketing automation, lead capture, and e-commerce.
Price: $79 / month for the basic “Keap Grow” plan, which is given at a 50% discount for the first 3 months ($40 / month)
What differentiates it:
Need more help with finding software or services for Lead Generation? Techstep is here to help you find the perfect solution for your business with personalized recommendations and access to an expert consulting service